WAA Announcement Goes Famously!
23rd August 2011
Tickets are already selling like hotcakes for the induction of Aston Villa's 1982 European Cup winning team into the National Football Museum's 'Hall of Fame' - following its announcement by WAA.
The Birmingham Mail's front page tells the 'Villa 82 Legends join Hall of Fame' story, following an exclusive briefing by WAA's PR team.
Former Villa manager Ron Saunders will make a rare public appearance at the black tie event (to be held in the Villa Park Holte Suite on Thursday October 27th), in order to bestow the honour on the squad – who will become only the fourth domestic side to be inducted.
Read the Mail's full story here.
WAA Head of PR Dan Clifford said: "It is a fantastic achievement by the team and our role was to ensure that the announcement got the maximum coverage in order to help them reach as many of their fans as possible and sell tickets for what should be a fantastic evening.
"There are a lot of fantastic stories surrounding the 1982 squad and we will be releasing them in the run up to the event to ensure that it retains focus as the date gets nearer.
"Once inducted, all the players are then included in an elite group that are given voting rights to nominate new inductees and as a Coventry fan I have already been lobbying the lads to put forward the Sky Blues 1987 cup winning side – I'll keep City fans posted!"
1982 squad member Ken McNaught, now the commercial manager of the Aston Villa Former Players' Association, joined WAA to make the announcement. He said: "We relied totally on WAA's advice in terms of announcing this great honour and it has been a real success.
"It is a great honour and I cannot wait for the evening, hopefully the fans will really back it."